Creativity Works
D&AD and business
D&AD has a firm commitment to promoting good advertising and design to the business community.
Through the Creativity Works programme, D&AD, working together with prestigious business partners, develops a new series of case studies selected from the D&AD Awards. The case studies explore the relationship between client and creative, express lessons learned on achieving business effectiveness through creative excellence, and advise on nurturing creativity in the workplace.
D&AD also runs a series of Creativity Works seminars and networking events for senior business and marketing people further to investigate the advantages of creativity and risk-taking in business.
D&AD has a firm commitment to promoting good advertising and design to the business community.
Through the Creativity Works programme, D&AD, working together with prestigious business partners, develops a new series of case studies selected from the D&AD Awards. The case studies explore the relationship between client and creative, express lessons learned on achieving business effectiveness through creative excellence, and advise on nurturing creativity in the workplace.
D&AD also runs a series of Creativity Works seminars and networking events for senior business and marketing people further to investigate the advantages of creativity and risk-taking in business.